ZOE LARSON
designer + illustrator
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SWEET NOTHINGS
Sweet Nothings specializes in healthy, on-the-go snacks made with all natural, organic ingredients. Their current product lines are Spoonable Smoothies, Nut Butter Bites, and kids’ Squeezable Smoothies. They’re a new category of snacks with the ingredients of a plant-based smoothie, served in the fun and convenient format of ice cream. They’ve had great success since they started in 2015, but wanted a refresh to add bolder type and color into their brand to better stand out behind the freezer door. Each flavor is paired with its own playful fruit illustration and bright monochromatic color palette to bring forward the bold product flavor while still feeling healthy and appetizing.
See more: sweetnothings.com
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